Book Quiz

Investing challenges your emotions. Comfort Zone Investing shows you how to meet that challenge. This book is for you if you answers yes to any of these questions.

· Are you still in stocks even though you now realize that line about stocks being the best long-term investment was just a sales pitch?

· Has investing caused you to lose sleep or argue with your spouse or friends?

· Do you avoid calculating your returns because you suspect they are worse than the market?

· Do you stay away from commercial real estate because it is not trendy? Do you consider home equity your retirement nest egg yet you have used a second mortgage to cover current expenses and credit card debt?

· Have you ever bought a stock to impress someone?

· Are you angry you bought that annuity that pays little interest and requires you to surrender half your savings to get into something better?

· Does oil and gas seem too risky for you or too different?

· Did you buy that con from a stockbroker about real estate being too much work and too unpredictable?

· Are you baffled that you did not sell before your employer’s stock and your early retirement crashed inside your 401k?

· Are you worried that adding another dollar to your mutual funds will seem embarrassingly stupid a few years from now?

· Are bonds too safe for you?

· Does it make you sick that you gambled half your salary on stock options when you keep all your 401k money in guaranteed investment contracts?

· Are you currently investing outside your comfort zone?

Numerous studies show emotional mistakes cause investment losses. As people age, investing plays a growing role in their lives yet there is less time to recover from expensive emotional mistakes. Retirement savings, children’s education, aging parent care, inheritance, and emergency funds; all demand investors improve their investment skills and all challenge investors’ sanity. Comfort Zone Investing shows you how to eliminate emotional mistakes to improve investment returns and to improve investment satisfaction.

Comfort Zone Investing is a simple three step process.

Step 1: readers determine if they are savers, investors, and speculators or some combination and then they learn how popular investments trigger people pleasing, impulse buying, overconfidence, magical thinking, and other emotional errors that lead them astray.

Step 2: readers study their personal history of errors to determine their investment personality.

Step 3: readers then pick compatible, fun investments that do not trigger errors for their personality.

Decades of anxiety will disappear. Never again will investing be baffling. Returns will increase dramatically and investing will be fun and fulfilling.

Get Comfort Zone Investing today from your favorite bookstore or order it online from Amazon by clicking here or from BarnesandNoble.com by clicking here.

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